Thursday, March 24, 2016
Content Marketing Forum NewsletterDon't fall into the trap of simply aggregating content for your audience. Offer insight and expertise by annotating curated content. Read More>>
The best content in the world will fall flat on its face if you can't get your point across succinctly, your delivery is off target, you've made spelling mistakes, and/or the formatting is painful to the eye. Enter copywriting. Top marketers share the following essential copywriting ingredients. Read More>>For content creators it has become clear that Google is focusing on user-centered content. While keywords are still very important, they're no longer the ultimate focus. Read More>>Great content offers marketers an incredible opportunity to build trust with their audience. The best marketers help their audience solve a problem, improve job performance and/or advance their careers. Read More>>
This 70+ page guide will walk you through what the Content Marketing Pyramid is, why it works, and how you can implement it to create a content strategy.
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Tuesday, March 8, 2016
Google ups social media stakes with 4chan hire: by David Reid | @cnbcdavy for www.cnbc.com