Infographic: How 'Microbloggers' Leverage Their Influence Through Social Media Savvy | Adweek: "
The most effective social platform for bloggers depends on the industry they blog about.
Ever since the line between celebrity and social media celebrity was erased, bloggers have become legitimate influencers across almost all industries, affecting consumer decisions beyond purchasing by acting as both tastemaker and trusted friend. And a large fan base is no longer a requirement for influencers. More recently, brands have been turning to micro-influencers, bloggers with less than
100,000 followers, to better target consumers. "
'via Blog this'
The most effective social platform for bloggers depends on the industry they blog about.
Ever since the line between celebrity and social media celebrity was erased, bloggers have become legitimate influencers across almost all industries, affecting consumer decisions beyond purchasing by acting as both tastemaker and trusted friend. And a large fan base is no longer a requirement for influencers. More recently, brands have been turning to micro-influencers, bloggers with less than
100,000 followers, to better target consumers. "
'via Blog this'
No comments:
Post a Comment